Naturals Beauty Marks 18th Anniversary With Two New Skincare Additions
South African skincare brand Naturals Beauty turns 18 with two locally manufactured launches — the Re-Gen Peptide Power Serum and Botanical Body Oil — as reported by Lifestyle & Tech.
For beauty box subscribers, the announcement is worth a flag: anniversary drops from regional brands often surface in seasonal subscription edits, and the ingredient lists here deserve a forensic read before any box inclusion lands.
The serum: peptide math, missing price
The Re-Gen Peptide Power Serum is built around a 2% biotechnology-derived peptide active, paired with Copper Tripeptide-1 and mineral-derived Malachite Extract. Fragrance-free. Marketed for all skin types, including sensitive. The protocol is standard — apply to clean skin, then layer under moisturizer and sunscreen in the morning, or fold it into an evening routine. For a value-conscious subscriber, those are the right baseline boxes to tick: no fragrance surcharge, a stated active percentage, and full routine compatibility.
What the announcement does not include: no MSRP, no bottle size, no cost-per-ounce calculation. Without those numbers, the serum's actual value is a blank cell in the spreadsheet. Any beauty box editor slotting Re-Gen into a quarterly edit should be asked to confirm retail price before subscribers can judge whether the inclusion is a genuine bonus or filler dressed up in anniversary packaging.
The body oil: familiar roster, no benchmark
The Botanical Body Oil leans on a conventional carrier-oil base — Sweet Almond, Jojoba, and Baobab — finished with Neroli, Rose Geranium, and Sweet Orange essential oils for scent. Texture is described as fast-absorbing and non-greasy, positioned for skin stressed by sun, swimming, shaving, and air conditioning.
Again, no published price or volume. A body oil in this category competes on cost-per-milliliter against established carrier blends, and without a figure, there is no benchmark. The ingredient list is recognizable and the claim set is modest — which counts as a neutral-to-positive signal — but box-worthiness remains pending the numbers.
Verdict: wait for pricing
Founder Tanya du Bois frames the launches as an extension of the brand's uncomplicated, family-tested approach. "Eighteen years ago, Naturals Beauty started because I wanted products I felt comfortable using on my own family," du Bois says, per the brand's coverage. "That belief in effective, uncomplicated skincare has never changed."
Until retail pricing, bottle sizes, and any confirmed distribution outside South Africa are public, the practical call for box subscribers is wait. Track the announcement. Flag the serum if you're peptide-curious. But don't assume either launch is a box inclusion until a curation confirms it — and never accept a filler slot without a visible price tag.
